This Brochure describes the qualifications and business practices of First Affirmative Financial Network, LLC (First Affirmative). It is designed to comply with new disclosure rules promulgated by the Securities and Exchange Commission (SEC) in July 2010. As a result, it is substantially different in form and content than the previous Form ADV or the ADV Brochure that First Affirmative has published for many years. First Affirmative has previously provided disclosure information in a narrative format. This document includes much of the information previously provided, as well as some newly required disclosure information.