About Us

First Affirmative is the leading advisor network serving the responsible investment community. We oversee more than $1 billion in assets under management and advisement, working with more than 400 specialist SRI advisors, both directly and through third-party partnerships.¹

First Affirmative was formed in 1988 to serve the rapidly growing responsible investment movement. A movement that was born during the social upheaval of the 1960s and incubated throughout the 1970s and 1980s, spurred by massive environmental disasters such as Chernobyl and the Exxon Valdez, as well as widespread anti-apartheid activism.

In 1990, First Affirmative founded The SRI Conference (later The SRI Conference and Community). The SRI Conference was one of the first gatherings of its kind, bringing socially responsible investors and companies together with the common goal of directing the flow of capital in more positive, healthy, and transformative ways. Over the years, the conference has grown in size and scope, and is now the largest gathering of its kind in the United States.

In 2016, Folio Financial (formerly FOLIOfn, Inc.) acquired First Affirmative and The SRI Conference as part of its ongoing mission to transform the way people invest for the better. Folio Financial’s technology, tools, and the new investment opportunities they bring to the table will enable us to widen the scope of possibilities for responsible investors, now and into the future.

In 2017, Folio Financial and First Affirmative established The SRI Community to help grow the SRI ecosystem even further. The SRI Community’s goal is to bring together all those who have a stake in a healthy, safe, equitable, and prosperous future, and provide them with a forum for year-round collaboration and communication. Working together, we can drive ever-increasing capital to companies and organizations working for the common good and deliver investors lasting financial, social, and environmental returns. 

A Brief History

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¹ As of July 31, 2018